Plastic waste floating in the marine environment

Waste recovery and circularity

Blue Circular Economy & Marine Waste Recovery Program

The Free2Blue Circularity Program tackles marine pollution and resource inefficiency through:

Programme priorities

Turning marine waste into lasting value

  1. Large-scale coastal cleanup campaigns and PET bottle recovery programs

  2. Community-run Blue Recycling Hubs that turn waste into marketable products

  3. Advocacy for extended producer responsibility (EPR) and blue ecolabels

  4. Development of BlueWaste2Value innovations to transform pollutants into profits

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